No7 True Identity Foundation Medium

Item Number: 43-02-710


Product Information:

A foundation that perfectly adjusts to match the color of your skin for a sheer, natural finish.

It is velvety soft, easily blended and so amazingly light you'll forget it's even there. Perfect for all skin types.

How To Use:
Shake before use. Dot onto your face, applying where needed, and blend smoothly and evenly with your fingers or a sponge, working downward and outward from the centre of your face.

1.35 oz.

Cyclopentasiloxane, Dimethicone crosspolymer, Talc, C12-15 alkyl benzoate, Cyclohexasiloxane, Cetyl dimethicone, Tocopheryl acetate, Dimethicone, Paraffinum liquidum (Mineral oil), Retinyl palmitate, Triethoxycaprylylsilane, Tocopherol, [+/- (May contain) CI 77891 (Titanium dioxide), CI 77492 (Iron oxides), CI 77491 (Iron oxides), CI 77499 (Iron oxides)]

No7 True Identity Foundation Medium is rated 3.6 out of 5 by 5.
Rated 1 out of 5 by from awful I was looking for a sub for the discounted tinted moisturizer. This was awful. Threw in trash!
Date published: 2015-02-10
Rated 5 out of 5 by from Discontinued? Please tell me that this is not discontinued!! This foundation has been my life changer and holy grail of makeup for 6 years. I was told by a local walgreens that it is discontinued and I can not find it in any Walgreen's pharmacy (I have checked four so far)
Date published: 2014-12-22
Rated 5 out of 5 by from The best foundation on the market I have oily acne prone skin and I have tried multiple foundations from the cheap drugstore brands to professional makeup that either don't cover enough or are too heavy and make me break out. This is the best foundation ever! It applies as a cream but really blends in your skin as a powder, which reduces the appearance of pores and gives just the proper amount of coverage leaving your skin looking natural. There are only two shades available, but they do adjust to any medium dark to light skin tone. I get both colors so i can mix and match according to the season (tanned on the summer, pale in the winter) I wish they carried this type of foundation on the stores, but you can only order it online.
Date published: 2014-12-13
Rated 2 out of 5 by from Not what I had hoped. I wanted to order the Soft and Sheer tinted moisturizer but it has been discontinued. I had hoped the true identity foundation would be an adequate substitute but not so. I miss the creamy base of Soft and Sheer.
Date published: 2014-10-26
Rated 5 out of 5 by from Excellent Foundation with light coverage Excellent foundation.You don't even know your wearing it.It covers very smooth with no effort.Gives just enough color.Highly recommend this product!!! :-)
Date published: 2013-04-21
  • 2015-09-01T09:18CST
  • bvseo_cps, prod_bvrr, vn_cps_3.1.6
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_5
  • loc_en_US, sid_37220, PRD, sort_mostRecent
  • clientName_usboots