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No7 Exceptional Definition Mascara Black

Item Number: 49-48-386

In Stock Ships within 1 business day
$7.99

Product Information:

An innovative 3-in-1 wand to give volume and definition to every lash. This amazing mascara has a magic wand and unique, conditioning formula. The left side of the brush loads lashes for great volume, the right side combs lashes to ensure clump-free, clean definition while the top has been designed to target even hard to reach lashes, giving you three ways to achieve exceptionally defined lashes.


How To Use:
There are 3 easy steps to use this mascara:
Step 1 – The side with the long plastic bristles on the brush are designed to volumize the lashes, adding maximum color evenly through the lashes.
Step 2 – The short bristles on the other side of the wand are perfect for combing through the lashes, separating and defining every lash.
Step 3 – The end or “top of the brush” is for finishing off the application and is perfect for lashes at the corner of the eye or for the lower lashes.

.24 oz.

Aqua (Water), Cera alba (Beeswax), Silica, Paraffin, Polyurethane-34, Glyceryl stearate, Copernicia cerifera (Carnauba) wax, Butylene glycol, Stearic acid, Palmitic acid, Triethanolamine, Phenoxyethanol, Tocopheryl acetate, Methylparaben, Aminomethyl propanol, Xanthan gum, Hydroxyethylcellulose, Hydrolyzed soy protein, Ethylparaben, Hydrolyzed keratin, Panthenol, Sodium benzoate, Sorbic acid, [+/- (May contain) CI 77499 (Iron oxides), CI 77492 (Iron oxides), CI 77491 (Iron oxides)]

No7 Exceptional Definition Mascara Black is rated 4.3 out of 5 by 40.
Rated 5 out of 5 by from No mascara does it better...! This is by far my favorite mascara in the world. Not only is the brush the answer to many women's spider-lash issues, but the formula itself is nice to work with, neither too thick or too runny, and it hardly clumps or flakes off (not until 8 hours or so into the day at least). Most of all I love that it is easy to wash away with cleanser or soap. No need for eye makeup removers, and should a little flake off, and end up in your eye, it doesn't sting or hurt in any way, and I am a lense wearere to boot! The bendy plastic wand is great. The fact that it's a little comb works wonders, and helps you far more easily to separate lashes that would otherwise be stuck together. You will no longer need to stand around and poke at your lashes with a toothpick/pair of tweezers etc. after applying mascara to make your lashes stop resembling a cobweb gone awry. And the fact that the wand is double sided makes it very versatile. If you want a heavy and full look, use the slightly more flat-bristled side first, before running the "comb" side through your lashes to separate them. If you only want a little colour and definition for a more daytime friendly look then just use the "comb" side. The only downside to the wand is that the little hairs on the tip of the brush get so clogged up with mascara that it renders it totally unusable for the intended purpose of catching the delicate lashes on the sides of your eyelids.
Date published: 2014-12-09
Rated 5 out of 5 by from The best No 7 mascara This is great, the wand allows precise application even on tiny lone lashes. You can build this coat by coat for a more intense evening look and it doesnt blob or clog. Lashes are thicker, longer and far blacker and eyes look very defined. Lasts very well
Date published: 2014-11-24
Rated 1 out of 5 by from Really disappointing I'm really surprised at the good reviews for this product. From the first use I found I could hardly get any mascara out of the tube and instead had to spend 15 mins or so layering it on in a desperate attempt to build up some kind of coverage. Even then, it was significantly poorer quality than other, cheaper products. I would not buy again.
Date published: 2014-11-12
Rated 5 out of 5 by from Full looking luscious lashes I use this mascara if I want a false lash look, because the wand lets me control how long or how thick I want my lashes to look whilst easily building the lashes up without clumping.
Date published: 2014-11-11
Rated 5 out of 5 by from Lovely Mascara I needed a new mascara and haven't used a No7 one for a few years. This one is amazing!! It makes my lashes look so long and it doesn't get clumpy which is great! The only thing I didnt like massively to begin with was the plastic application brush, however after using I really love the effect it gives.
Date published: 2014-11-04
Rated 5 out of 5 by from Love this mascara I decided to try No 7 for a change and am very impressed with this product. I don't need to use eyelash curlers and the wand creates a good defined lash. Does not flake and is suitable for me as a contact lens wearer.
Date published: 2014-08-04
Rated 2 out of 5 by from Just OK - that's all I bought this mascara after receiving a free mini one in a promotions pack. However, the full size brother isn't as good!!!! My lashes look thin and I have to use tons of it to make any real impact. The definition is not bad and it does reach the little lashes - but unless I use a magnifying mirror cant see it! It certainly doesn't lengthen or produce volume either! I do agree with one of the other contributor comment that the brush is too long maybe that's why I got on better with the little freebie!
Date published: 2014-06-29
Rated 5 out of 5 by from Best mascara on the market I've always struggled to find a mascara that doesn't clump up my lashes. It's taken me years but this is it! The brush is fantastic; the sides makes sure my lashes separate and there are no clumps. Also, the end is spot on for giving length and definition for lower lashes. Perfect!
Date published: 2014-06-06